Lane Karczewski

creative director

BEAUTIFUL BULLSHIT

Lane Karczewski

creative director

BEAUTIFUL BULLSHIT

Screen+Shot+2023-01-11+at+11.16.25+AM.jpg

PROSPER PET

Coming soon :)

All A Super Bowl spot for The CBS Network. Rebranding Jobcase. It’s LinkedIn, but for workers. A “f*ck you” letter to Silicon Valley that played at Davos. Helping The NFL turn 100. Helping AT&T rebuild a brand from scratch. Hacking YouTube with VW's Super Bowl spot A little fun for Audi A global brand campaign for Infiniti. Capgemini for the 2023 Ryder Cup A global car launch — on Amazon Live Car insurance for people who don’t drive much Making MLB history with robots Catchy creative for Fitbit You get a brand manifesto. And you get a brand manifesto. And you get a brand manifesto. The reason I’m the top search result for “Patagonia Copywriter” Where this whole thing started. Coming soon — a wellness brand for pets.

A Super Bowl spot for The CBS Network. Rebranding Jobcase. It’s LinkedIn, but for workers. A “f*ck you” letter to Silicon Valley that played at Davos. Helping The NFL turn 100. Helping AT&T rebuild a brand from scratch. Hacking YouTube with VW's Super Bowl spot A little fun for Audi A global brand campaign for Infiniti. Capgemini for the 2023 Ryder Cup A global car launch — on Amazon Live Car insurance for people who don’t drive much Making MLB history with robots Catchy creative for Fitbit You get a brand manifesto. And you get a brand manifesto. And you get a brand manifesto. The reason I’m the top search result for “Patagonia Copywriter” Where this whole thing started. Coming soon — a wellness brand for pets.